In the spirt of the Fourth of July let me ask:
Do you know what the equivalent of fireworks are to your online presence?
Congratulations to you if you have already solved this for your firm. If you have you are well ahead on 90% of your peers. So, here’s the riddle:
Fireworks are to the Fourth of July, what (___________) are to your web site?
Fireworks are to the Fourth of July, what (___________) are to your Facebook account?
Fireworks are to the Fourth of July, what (___________) are to Google Search ranking?
Hint: The answer is the same for all three.